What's Inside

The Bay Area Green Business Marketing Toolkit includes:

Tell Your Green Story
Marketing Resources
Green Business Logos

Marketing Toolkit

Thank you for choosing to green your business. As you are probably already aware, the environmental impact of businesses is a concern and interest for more and more consumers—not just the so-called "green" consumers. People everywhere, from all walks of life, are aware of climate change, pollution, energy use and other issues that impact us all. Previously so-called "green" issues are now a mainstream part of life.

The San Francisco Bay Area has been at the forefront of the green movement from the beginning. The Bay Area Green Business Program, initiated more than 10 years ago, is a pioneering program for pollution prevention and resource conservation that is a model for other communities nationwide.

As a recognized Bay Area Green Business, you too, are a model and pioneer in this important business movement. We want to support you in communicating your green business commitment to your customers and the communities you serve.

We recognize that many of you are small businesses with little time to think about marketing. We have created this resource area to help you with practical things that any business can do to get their message out—particularly, their green message out. Whether you are a busy entrepreneur, small business or corporation, you'll find proven marketing ideas that work.

  • Tell Your Green Story

    What Does it Mean To Be Green? Let your customers know with
    our Do-It-Yourself campaign.

  • Marketing: All You Need To Know

    There are textbooks and rows of bookstores devoted to the subject of marketing.

    We've compliled the essentials of what you need to know, and how to use this information to promote your business effectively now.

  • Green Business Logos

    Get web and print quality graphics of the Green Business Logo and Decal here.